Client Overview
Your local building & DIY partner, rebuilt for the digital age
Islandbawn Stores is a family-run building, DIY, and plumbing supplier based in Antrim, serving the local trade community for over 30 years. With a newly built 11,000 sq ft store, they needed a website to match their scale and ambition.
Challenges
- Vast range, clear navigation
- Trade and retail audiences
- Online trust, offline reputation
- Local SEO for physical store
What we did
Building a Digital Counterpart to a Landmark Store
We designed and built a website matching the scale of Islandbawn’s physical presence, with clearly structured product categories and a dedicated bathroom showroom section to drive in-store visits. A local SEO strategy strengthened their visibility across Antrim and Belfast, while social media content kept the brand active and showcased the community values they’re known for.
Conclusion
Bringing a community institution online
Platform Marketing Agency helped Islandbawn Stores translate 30 years of local expertise into a digital presence that reaches new customers, supports trade accounts, and grows the business beyond the Belfast Road.