Client Overview
A Voice for Northern Ireland’s Veterans
The Northern Ireland Veterans Commissioner’s Office (NIVCO) exists to support veterans across Northern Ireland by serving as a link between veterans, support services, and stakeholders. Through its website and channels (nivco.co.uk) it communicates news, resources and now, in partnership with Platform Marketing Agency, new audio-content designed to reach a broader audience of veterans and their families.
What we did
Crafting a Podcast With Purpose
They sought to deepen engagement through lived experiences of veterans, building community awareness and using social media for broader outreach. The goal was to develop a high-quality podcast series featuring personal veteran stories, integrated with a social media campaign and short-form content for clips. We filmed, produced, recorded each episode, later producing social-clip hooks which we could utilise in the social media campaign which we also manage for the client. We also designed branded graphics and social templates aligned with NIVCO’s visual identity.
Key challenges
- Sensitive veteran storytelling
- Consistent tone, varied guests
- Multi-channel audio adaptation
- Tight schedule coordination
Conclusion
Amplifying the Voices That Deserve to Be Heard
Platform Marketing Agency helped the Northern Ireland Veterans Commissioner’s Office move beyond static announcements and become a host of conversation-led content. By producing a professional podcast series and supporting social media amplification, we enabled veteran voices to be heard, connections to be built, and the NIVCO brand to engage with audiences in a deeper way.

