Assure & Secure

A modern website and smarter ad strategy helped this established security company increase conversions, improve ad performance, and create a digital presence that matched the trust and professionalism of its offline reputation.

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Security Services, Digitally Reinforced

Assure and Secure are a team of highly skilled and experienced security professionals based in Belfast, dedicated to providing top-quality service to their clients.With rising demand, they needed a digital upgrade to reflect their reputation and generate more leads online. Platform Marketing helped modernise their website and ads.

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Project Highlights

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Website designed for mobile and trust

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Streamlined customer journey across all services

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Targeted, high-intent Paid Ads campaigns

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Multiple CTAs tested for conversions

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Conversion tracking and performance monitoring

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Comprehensive SEO strategy targeting high-intent keywords

Key Challenges

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No trust elements or clear CTAs

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Poor ad structure and low conversions

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creating a website that focused on conversions

Clicks that convert

We designed Assure & Secure’s website with a mobile-first, professional layout that supports an easy user journey. Trust signals like testimonials and certifications were added. On the ad side, we rebuilt Google Ads campaigns with high-intent, local keywords and persuasive copy, supported by landing pages designed to convert. Real-time tracking and continuous optimisation ensured every pound worked harder.

conclusion

Securing leads with digital precision

With a refined website and performance-led ad strategy, Assure & Secure transformed its online presence. Users now find what they need faster, and paid traffic converts more effectively. A digital upgrade with real-world results.

Services used

Website Design

SEO

Paid Ads

54.7%

increase in form submissions

74.14%

increase in organic traffic

73.1%

increase in phone calls

testimonials

Don’t take our word for it

Working with Platform Marketing Agency has been a game changer for our business. Their team not only collaborated with us to build a user-friendly website which perfectly captures our brand and services, but they also executed a highly successful Google Ads campaign that exceeded our expectations.

The increase in traffic and qualified leads has been fantastic, and their attention to detail, strategic approach, and ongoing support have made them an invaluable partner. We highly recommend Platform Marketing Agency to any business looking to elevate their online presence and drive results.

James Green, Assure & Secure

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